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Protein Planet
Redesigning the way fitness users track their progress and persist in their fitness journeys.
Role: UX Designer
Team: Chelsea Kim, Catie Xun, Cheri Chu, Enzo Peri, Jose Pinto, Yen Vu
Timeline: 10 weeks
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Introduction
Progressing in fitness can be quite turbulent and unclear, especially when fitness relies so heavily on nutrition and consistency. As it happens, many are discouraged by the dullness of nutrition tracking and cease their journeys prematurely.
Our team wanted to find out how we could help people stay on track with their fitness goals.
Challenge
When working on a fitness goal, many become pessimistic due to the longevity of the journey. It's not uncommon for people to drop their fitness journey when they don't see progress.
Problem Statement
How might we design an experience that allows physically active individuals to bypass the monotony of protein tracking through exciting visuals and inspire them to stay consistent in reaching new levels of athleticism?
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